I believe in thinking small.
I have attended meetings where instructions to think big was on the agenda—have big dreams, come up with big ideas, create something big. I was never productive in those meetings because I think we have more impact when we have small dreams, come up with small ideas, and create small things. It’s the small things that are the most important, I believe.
In my small town, regulars gather at the coffee shop and talk about things, small things usually. A lot of them have Facebook accounts where they send notes back and forth, post pictures or take quizzes like “Which Greek god are you most like.” But when they sign off from that big network, it’s their usual table at the coffee shop they return to. It’s the simple face-to-face conversation they long for—sharing space with other people, making eye contact, listening to voice inflections and talking about the things they care about.
They talk about what they’ve read in the local newspaper, the one that is still written and printed by neighbors. Did you read about the landfill on the front page today, and did you see the story about the guy who plays Taps for Memorial Day every year, how he used to play for all the big bands before World War II? “I know that guy,” someone will say. “He’s a good man. Got a heart of gold.”
Then they’ll talk about how summer is just around the corner and how the new farmers’ market is about to open at the fair grounds. They’ll all be able to go there on a warm Wednesday evening and buy a sack of tomatoes or a pint or two of strawberries grown by local farmers, the kind who still plant and harvest the way their fathers did on their carefully tended property.
The people in my small town like their high school. It’s got one heck of a marching band, and the football team makes them proud. So, they talk about those things, which may seem insignificant on the surface, but they know it’s the tradition that matters and the lessons the kids learn that really mean something.
All of these people sitting in the coffee shop, having a second cup or biting into a sandwich, know all about the bigger world going on around them where the leaders they voted for—or the ones they didn’t—debate diplomacy versus war or government intervention versus market correction. They know about global trade and climate change and immigration and how sometimes it feels like the whole planet is walking a tight rope.
But when each of them wakes up in the morning and starts the day with the first task at hand, it’s what’s small, what’s right in front of them and within their control that gets the most attention. All those small things matter, and at the end of the day, it’s those small things that leave a lasting impression, I believe.